Marilu Fernandez-Haddad

Marilu Fernandez-Haddad

Universidad de las Américas Puebla - San Andrés Cholula / Mexico
Business & Management / Marketing
AD Scientific Index ID: 4724108
University of the Americas Puebla
person_outline Marilu Fernandez-Haddad's MOST POPULAR ARTICLES
1-) Opening the black box: Developing strategies to use social media in government S Picazo-Vela, M Fernández-Haddad, LF Luna-Reyes Government information quarterly 33 (4), 693-704, 2016 772016
2-) IT\'s alive!! Social media to promote public healthS Picazo-Vela, M Fernandez-Haddad, LF Luna-ReyesProceedings of the 14th Annual International Conference on Digital …, 2013172013
3-) Key Factors that Influence School Dropouts Amongst Adolescents in Marginalized Urban Areas of MexicoM Fernandez-Haddad, RC Lara GonzalezJournal of Nonprofit & Public Sector Marketing 35 (5), 494-520, 202352023
4-) The role of promotoras in community-based social marketing: anti-littering interventionsM Fernandez-Haddad, A Aguirre, M IngramJournal of Social Marketing 11 (4), 597-615, 202152021
5-) Factors that Influence the Effectiveness of Sanitation ProgramsM Fernandez-Haddad, M IngramFrontiers in public health 3, 201, 201532015