Marine Cambefort

Marine Cambefort

Université de Strasbourg - Strasbourg / France
Business & Management / Marketing
AD Scientific Index ID: 5042760
University of Strasbourg
person_outline Marine Cambefort's MOST POPULAR ARTICLES
1-) A typology of the perceived risks in the context of consumer brand resistance Journal of Product & Brand Management 28 (5), 575-585, 2019
2-) Theorizing rightist anti-consumption Marketing Theory 20 (3), 385-407, 2020
3-) Rightist resistance to the market Advances in Consumer Research. Duluth: Association for Consumer Research 45 …, 2017
4-) How the Covid-19 pandemic is challenging consumtion, Markets Globalization & Development Review, 5 (1), 1-11. DOI: 10.23860M CambefortMGDR-2020-05-01-02, 202052020
5-) Rightist resistance to the marketM Cambefort, F PecotNA–Advances in Consumer Research 45, 549-50, 201722017