Mark R Gleim

Mark R Gleim

Auburn University - Auburn / United States
Business & Management / Marketing
AD Scientific Index ID: 836554
person_outline Mark R Gleim's MOST POPULAR ARTICLES
1-) Against the green: A multi-method examination of the barriers to green consumption Journal of retailing 89 (1), 44-61, 2013
2-) Green marketing strategies: an examination of stakeholders and the opportunities they present Journal of the Academy of Marketing Science 39, 158-174, 2011
3-) Freedom from ownership: An exploration of access-based consumption Journal of Business Research 69 (8), 2615-2623, 2016
4-) Spanning the gap: An examination of the factors leading to the green gap Journal of Consumer Marketing 31 (6/7), 503-514, 2014
5-) Sharers and sellers: A multi-group examination of gig economy workers' perceptions Journal of Business Research 98, 142-152, 2019