Mark Speece

Mark Speece

Mahidol University - Nakhon Pathom / Thailand
Business & Management / Strategic Management
AD Scientific Index ID: 416495
มหาวิทยาลัยมหิดล
person_outline Mark Speece's MOST POPULAR ARTICLES
1-) Barriers to Internet banking adoption: a qualitative study among corporate customers in Thailand International journal of bank marketing 21 (6/7), 312-323, 2003
2-) Culture, intercultural communication competence, and sales negotiation: a qualitative research approach Journal of Business & Industrial Marketing 19 (4), 267-282, 2004
3-) University social responsibility and brand image of private universities in Bangkok International journal of educational management 30 (4), 2016
4-) Corporate customer perspectives on business value of Thai internet banking services Journal of electronic commerce research 5 (4), 270-286, 2004
5-) The effect of perceived characteristics of innovation on e-commerce adoption by SMEs in Thailand Proceedings of the Seventh International Conference on Global Business and …, 2003