Marta Ugolini

Marta Ugolini

Università degli Studi di Verona - Verona / Italy
Economics & Econometrics / Economics
AD Scientific Index ID: 1851301
University of Verona
person_outline Marta Ugolini's MOST POPULAR ARTICLES
1-) Accommodation prices on Airbnb: effects of host experience and market demandF Magno, F Cassia, MM UgoliniThe TQM Journal, 2018662018
2-) The effects of goods-related and service-related B2B brand images on customer loyaltyF Cassia, N Cobelli, M UgoliniJournal of Business & Industrial Marketing, 2017552017
3-) Using critical incident technique (CIT) to capture the voice of the studentJA Douglas, R McClelland, J Davies, L SudburyThe TQM Journal, 2009552009
4-) The perceptions of Italian farmers’ market shoppers and strategic directions for customer-company-territory interaction (CCTI)F Cassia, M Ugolini, A Bonfanti, C CappellariProcedia-Social and Behavioral Sciences 58, 1008-1017, 2012512012
5-) A conceptual service quality map: The value of a wide opened perspectiveC Baccarani, M Ugolini, A BonfantiAtti del Convegno Organizational Excellence in Service, University of …, 2010422010