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Michael Parent
AD Scientific Index 2024
Business & Management / Business Administration
Simon Fraser University - Burnaby / Canada
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Michael Parent's MOST POPULAR ARTICLES
1-)
Aesthetics and ephemerality: Observing and preserving the luxury brandP Berthon, L Pitt, M Parent, JP BerthonCalifornia management review 52 (1), 45-66, 20097622009
2-)
Understanding consumer conversations around ads in a Web 2.0 worldC Campbell, LF Pitt, M Parent, PR BerthonJournal of Advertising 40 (1), 87-102, 20114982011
3-)
Building citizen trust through e-governmentM Parent, CA Vandebeek, AC GeminoGovernment Information Quarterly 22 (4), 720-736, 20054572005
4-)
The new WTP: Willingness to participateM Parent, K Plangger, A BalBusiness horizons 54 (3), 219-229, 20113752011
5-)
Integrating the smartphone into a sound environmental information systems strategy: Principles, practices and a research agendaLF Pitt, M Parent, I Junglas, A Chan, S SpyropoulouThe Journal of Strategic Information Systems 20 (1), 27-37, 20112402011
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