Michel van der Borgh

Michel van der Borgh

Copenhagen Business School - Frederiksberg / Denmark
Business & Management / Marketing
AD Scientific Index ID: 1454482
Handelshøjskolen i København
person_outline Michel van der Borgh's MOST POPULAR ARTICLES
1-) A Meta-Analysis of Frontline Employees’ Role Behavior and the Moderating Effects of National Culture Journal of Service Research 23 (3), 255-280, 2020
2-) Beyond the retention—acquisition trade-off: Capabilities of ambidextrous sales organization Industrial Marketing Management, 2017
3-) Alternative Mechanisms Guiding Salespersons’ Ambidextrous Product Selling British Journal of Management 28 (2), 331–353, 2017
4-) Are Conservative Approaches to New Product Selling a Blessing in Disguise? Journal of the Academy of Marketing Science 46 (5), 857–878, 2018
5-) Are Conservative Approaches to New Product Selling a Blessing in Disguise?M Van der Borgh, JJL SchepersJournal of the Academy of Marketing Science 46 (5), 857–878, 2018552018