Mihai Stoica

Mihai Stoica

Bucharest Academy of Economic Studies - Bucharest / Romania
Business & Management / Marketing
AD Scientific Index ID: 5271435
Bucharest University of Economic Studies
person_outline Mihai Stoica's MOST POPULAR ARTICLES
1-) GREEN MARKETING COMMUNICATION STRATEGIES: AN INTEGRATIVE LITERATURE REVIEWM StoicaThe Annals of the University of Oradea. Economic Sciences 30 (1st), 202115*2021
2-) The Organic Food Market in RomaniaM STOICA, M MEHEDINȚU, M STOIAN, A STANCU, A FILIP, MI ROȘCAThe Bucharest University of Economic Studies Publishing House 1 (1), 280, 202042020
3-) GREEN BRAND: AN INTEGRATED CONCEPTUAL FRAMEWORKM StoicaManagement & Marketing 18 (2), 117 - 134, 202032020
4-) ORGANIC FOOD POSITIONING: HOW DO COMPANIES WANT THEIR BRAND TO BE PERCEIVED BY CONSUMERS?M StoicaManagement & Marketing 21 (1), 61-93, 202322023
5-) Green Brand Positioning as a Strategy to Guide the Green Marketing Mix: A Perspective on the Organic Food Supply ChainM StoicaOvidius University Annals, Economic Sciences Series 21 (2), 900 -910, 202122021