Miriam Alzate

Miriam Alzate

Universidad Pública de Navarra - Pamplona / Spain
Business & Management / Marketing
AD Scientific Index ID: 5271389
Public University of Navarre,
person_outline Miriam Alzate's MOST POPULAR ARTICLES
1-) Mining the text of online consumer reviews to analyze brand image and brand positioningM Alzate, M Arce-Urriza, J CebolladaJournal of Retailing and Consumer Services 67, 102989, 2022902022
2-) Online reviews and product sales: the role of review visibilityM Alzate, M Arce-Urriza, J CebolladaJournal of Theoretical and Applied Electronic Commerce Research 16 (4), 638-669, 2021462021
3-) Consumers’ awareness and attitudes in circular fashionA Jimenez-Fernandez, ME Aramendia-Muneta, M AlzateCleaner and Responsible Consumption 11, 100144, 202342023
4-) Is review visibility fostering helpful votes? The role of review rank and review characteristics in the adoption of informationM Alzate, M Arce-Urriza, J CebolladaComputers in Human Behavior 153, 108088, 202452024
5-) Voice-activated personal assistants and privacy concerns: a Twitter analysisM Alzate, M Arce Urriza, M CortiñasJournal of Research in Interactive Marketing 18 (4), 611-630, 202432024