Mjose Martin De Hoyos

Mjose Martin De Hoyos

Universidad de Zaragoza - Zaragoza / Spain
Business & Management / Marketing
AD Scientific Index ID: 4339441
University of Zaragoza
person_outline Mjose Martin De Hoyos's MOST POPULAR ARTICLES
1-) Age, gender and income: do they really moderate online shopping behaviour?B Hernández, J Jiménez, MJ MartínOnline information review, 20115842011
2-) Customer behavior in electronic commerce: The moderating effect of e-purchasing experienceB Hernández, J Jiménez, MJ MartínJournal of business research 63 (9-10), 964-971, 20104212010
3-) Key website factors in e-business strategyB Hernández, J Jiménez, MJ MartínInternational Journal of information management 29 (5), 362-371, 20093312009
4-) Adoption vs acceptance of e‐commerce: two different decisionsB Hernandez, J Jimenez, M José MartínEuropean Journal of Marketing 43 (9/10), 1232-1245, 20092252009
5-) Extending the technology acceptance model to include the IT decision-maker: A study of business management softwareB Hernandez, J Jimenez, MJ MartínTechnovation 28 (3), 112-121, 20082192008