Mohamed M Hammad

Mohamed M Hammad

University of Liverpool - Liverpool / United Kingdom
Business & Management / Marketing
AD Scientific Index ID: 5218735
person_outline Mohamed M Hammad's MOST POPULAR ARTICLES
1-) The Negative Behavioural Consequences of Customer Personality Traits in Unrecoverable Service Failure Settings: The Big Five Inventory in Relation to Negative Word-of-MouthMM HammadAcademy of Marketing Conference, Newcastle Business School, Northumbria …, 201642016
2-) A Study of the Factors Affecting Customers’ Interpersonal Helping BehaviourMM Hammad, MS Temerak, W KortamAcademy of Marketing Conference, Bournemouth University, Dorset, UK, 20141*2014
3-) Revisiting Value Co-creation from a Customer Perspective: The Psychological Consequences on Customer and Employee OutcomesMM HammadAcademy of Marketing Conference, Newcastle Business School, Northumbria …, 0
4-) A Framework of Online Rapport-building Behaviours: An Exploration of TwitterM Hammad, C Raddats, T KearneyLa Londe: International Conference in Service Management, 0