Mulugeta Negash Wodaje

Mulugeta Negash Wodaje

University of Gondar - Gondar / Ethiopia
Business & Management / Marketing
AD Scientific Index ID: 4557561
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person_outline Mulugeta Negash Wodaje's MOST POPULAR ARTICLES
1-) Factors Affecting Brand Choice of the Consumers on Bottled Water BrandsL Lema, DMN WodajePacific Business Review 11 (1-18), 164, 2018152018
2-) The Impact of Pharmaceutical Promotion Strategies on Prescribing Behavior of Physicians A Developing Country Experience: Case of Addis Ababa, EthiopiaM Negash, A AdamuPacific Business Review International 9 (8), 9-18, 2017102017
3-) Levels and factors of brand loyalty towards beer brands: The case of a developing country perspective, EthiopiaM Negass, T Gedion, A TsegayAfrican Journal of Marketing Management 9 (5), 59-69, 2017102017
4-) Relationships between Advertising Effectiveness, Customer Perceived Value and Customer Loyalty: The Case of Commercial Bank of EthiopiaMSZ Yeneneh, DM Negash, MA AdaneInternational Journal of Innovative Research and Practices 6 (2), 1-12, 201852018
5-) Exploring social media adoption for marketing purpose among healthcare professionals in Gondar town, central Gondar zone: A facility-based cross-sectional surveyBW Atsbeha, MN WodajeDigital Health 10, 1-20, 202412024