Nasrin Mahavarpour

Nasrin Mahavarpour

Alzahra University - Tehran / Iran
Business & Management / Marketing
AD Scientific Index ID: 5218540
دانشگاه الزهرا
person_outline Nasrin Mahavarpour's MOST POPULAR ARTICLES
1-) Let us talk about something: The evolution of e-WOM from the past to the future Journal of Business Research 149, 663-689, 2022
2-) A Brief History of Service Innovation: The evolution of past, present, and future of service innovation Journal of business research 160, 113795, 2023
3-) Extracting the rules governing the behavioral intentions of Iranian users of Mobile Tourism Applications using individual factors based on the Rough Set theory TOURISM AND DEVELOPMENT 7 (4), 83-100, 2019
4-) Rules governing the behavioral intentions of instagram users to participate in marketing crowdsourcing contest based on the ruff set theory (case study: motosel consumers)N Mahavarpour, M Hoseinzade Shahri, N Abdolvand, MA BabaeiConsumer Behavior Studies Journal 8 (4), 132-159, 2022
5-) Participation in the crowdsourcing of marketing activities with a dynamic approachN Mahavarpour, M Hoseinzadeh Shahri, MA Babaei Zakilaki, ...Iranian Journal of Management Studies, 2021