Naufel Vilcassim

Naufel Vilcassim

London Business School - London / United Kingdom
Business & Management / Business Administration
AD Scientific Index ID: 1147918
person_outline Naufel Vilcassim's MOST POPULAR ARTICLES
1-) Investigating heterogeneity in brand preferences in logit models for panel dataPK Chintagunta, DC Jain, NJ VilcassimJournal of Marketing Research 28 (4), 417-428, 19914601991
2-) Investigating household purchase timing decisions: A conditional hazard function approachDC Jain, NJ VilcassimMarketing Science 10 (1), 1-23, 19914141991
3-) Manufacturer-retailer channel interactions and implications for channel power: An empirical investigation of pricing in a local marketV Kadiyali, P Chintagunta, N VilcassimMarketing Science 19 (2), 127-148, 20003862000
4-) A random-coefficients logit brand-choice model applied to panel dataDC Jain, NJ Vilcassim, PK ChintaguntaJournal of Business & Economic Statistics 12 (3), 317-328, 19942811994
5-) Modeling purchase-timing and brand-switching behavior incorporating explanatory variables and unobserved heterogeneityNJ Vilcassim, DC JainJournal of Marketing Research 28 (1), 29-41, 19912741991