Nina Gorovaia

Nina Gorovaia

Frederick University - Nicosia / Cyprus
Business & Management / Business Administration
AD Scientific Index ID: 4495579
Πανεπιστήμιο Frederick
person_outline Nina Gorovaia's MOST POPULAR ARTICLES
1-) The use of knowledge transfer mechanisms in franchisingN Gorovaia, J WindspergerKnowledge and Process Management 17 (1), 12-21, 2010772010
2-) Determinants of knowledge transfer strategy in franchising: integrating knowledge-based and relational governance perspectivesN Gorovaia, J WindspergerThe Service Industries Journal 33 (12), 1117-1134, 2013582013
3-) Knowledge attributes and the choice of knowledge transfer mechanism in networks: the case of franchisingJ Windsperger, N GorovaiaJournal of Management & Governance 15, 617-640, 2011602011
4-) Real options, intangible resources and performance of franchise networksN Gorovaia, J WindspergerManagerial and Decision Economics 34 (3-5), 183-194, 2013592013
5-) The choice of contract duration in franchising networks: A transaction cost and resource-based viewN Gorovaia, J WindspergerIndustrial Marketing Management, 2018582018