Niyazi Gümüş

Niyazi Gümüş

Bolu Abant İzzet Baysal University - Bolu / Türkiye
Business & Management / Marketing
AD Scientific Index ID: 6104927
Bolu Abant İzzet Baysal Üniversitesi
person_outline Niyazi Gümüş's MOST POPULAR ARTICLES
1-) The effects of social media content marketing activities of firms on consumers\\\ brand following behavior N Gümüş Academic Research International 8 (1), 1-8, 2017 792017
2-) Z Kuşağı Tüketicilerin Satın Alma Karar Tarzlarının İncelenmesi N GÜMÜŞ Journal of Yaşar University 15 (58), 381-396, 2020 702020
3-) Perceptions of Social Media by Small and Medium Sized Enterprises (SMEs) in Turkey N GUMUS, DN Kütahyali International Journal of Business and Information 12 (2), 2017 56*2017
4-) The Effect of Customers\ Attitudes Towards Chatbots on their Experience and Behavioural Intention in TurkeyN Gümüş, Ö ÇarkJournal Interdisciplinary Description of Complex Systems - INDECS 19 (3 …, 2021512021
5-) Consumers’ Perceptions of YouTubers: The Case of TurkeyN GumusAJIT-e: Online Academic Journal of Information Technology 9 (32), 23-38, 201833*2018