Norzayana Yusof

Norzayana Yusof

HELP University - Kuala Lumpur / Malaysia
Social Sciences / Tourism & Hospitality
AD Scientific Index ID: 5101120
BANTU Universiti
person_outline Norzayana Yusof's MOST POPULAR ARTICLES
1-) Internationalisation of Hospitals in the Wake of Green Agenda: How much more to be done Environment-Behaviour Proceedings Journal 3 (7), 161-6, 2018
2-) The Effectiveness of word-of-mouth as a Marketing Tool in the Medical Tourism Industry in Malaysia: Challenges and the Way Forward The Malaysian Journal of Qualitative Research 6 (1), 55-67, 2020
3-) Firms' Readiness to Internationalization Management & Accounting Review 17 (3), 81-94, 2018
4-) From the lens of healthcare facilitators: a multi-stakeholder involvement model for the medical tourism industry in Malaysia Global Business and Management Research 12 (2), 64-79, 2020
5-) Serving the Medical Tourists in Malaysia: Are local patients being put the second? Asian Journal of Environment-Behaviour Studies 5 (15), 43-55, 2020