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Nwaizugbo Ireneus C
Nnamdi Azikiwe University - Awka / Nigeria
Business & Management / Marketing
AD Scientific Index ID: 4530905
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Nwaizugbo Ireneus C's MOST POPULAR ARTICLES
1-)
Determinants of entrepreneurial intentions among young graduates: perspectives of push-pull-mooring modelOC Ojiaku, AD Nkamnebe, IC NwaizugboJournal of Global Entrepreneurship Research 8 (1), 1-17, 2018672018
2-)
Assessment of entrepreneurial marketing practices among Small and Medium Scale Enterprises in Imo State Nigeria: Prospects and challengesIC Nwaizugbo, AI AnukamReview of Contemporary Business Research 3 (1), 77-98, 2014342014
3-)
Profiling the environmental sustainability-conscious (ESC) consumer: Proposing the SPP modelS Ukenna, AD Nkamnebe, IC Nwaizugbo, SC Moguluwa, MC OliseJ. Mgmt. & Sustainability 2, 197, 2012302012
4-)
EFFECTS OF INTRINSIC AND EXTRINSIC PRODUCT CUES ON CONSUMERS\'PURCHASE INTENTION: A STUDY OF ALCOHOLIC BEVERAGE CONSUMERS IN A DEVELOPING COUNTRY METROPOLITAN CITYEC Idoko, AD Nkamnebe, NC Ireneus, VI OkoyeResearchers World 4 (3), 1, 2013272013
5-)
Sales promotion as a leverage strategy for improving sales and profitability in alcohol beverage industryVNO Aghara, IC Nwaizugbo, PC Oparah, CD IfeanyichukwuInternational research journal of management, IT and social sciences 5 (4 …, 2018252018
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