Outi Niininen

Jyväskylä University - Jyväskylä / Finland

Business & Management / Business Administration

AD Scientific Index ID: 905224

University of Jyväskylä

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Outi Niininen's MOST POPULAR ARTICLES

1-) Social media and value co-creation in multi-stakeholder systems: A resource integration approachSP Singaraju, QA Nguyen, O Niininen, G Sullivan-MortIndustrial Marketing Management 54, 44-55, 20162512016

2-) Destination loyalty and repeat behaviour: An application of optimum stimulation measurementO Niininen, E Szivas, M RileyInternational Journal of Tourism Research 6 (6), 439-447, 20042482004

3-) Customer empowerment in tourism through consumer centric marketing (CCM)O Niininen, D Buhalis, R MarchQualitative Market Research: An International Journal, 20071972007

4-) The case for process approaches in loyalty research in tourismM Riley, O Niininen, EE Szivas, T WillisInternational Journal of Tourism Research 3 (1), 23-32, 20011452001

5-) Visitors’ evaluation of an historical district: Repertory Grid Analysis and Laddering Analysis with photographsT Naoi, D Airey, S Iijima, O NiininenTourism Management 27 (3), 420-436, 2006902006

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