Patrick van Esch

Patrick van Esch

Auckland University of Technology - Auckland / New Zealand
Engineering & Technology / Computer Science
AD Scientific Index ID: 114054
person_outline Patrick van Esch's MOST POPULAR ARTICLES
1-) Principles of Marketing, 8th EditionG Armstrong, S Denize, M Volkov, S Adam, P Kotler, SH Ang, A Love, ...Pearson Australia, 20201770*2020
2-) AI-enabled recruiting: What is it and how should a manager use it?JS Black, P van EschBusiness Horizons 63 (2), 215-226, 20203592020
3-) Marketing AI recruitment: The next phase in job application and selectionP Van Esch, JS Black, J FerolieComputers in Human Behavior 90, 215-222, 20193592019
4-) AI customer service: Task complexity, problem-solving ability, and usage intentionY Xu, CH Shieh, P van Esch, IL LingAustralasian marketing journal 28 (4), 189-199, 20202802020
5-) Factors that influence new generation candidates to engage with and complete digital, AI-enabled recruitingP Van Esch, JS BlackBusiness horizons 62 (6), 729-739, 20192072019