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Peter Reday
AD Scientific Index 2024
Business & Management / Marketing
Youngstown State University - Youngstown / United States
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Peter Reday's MOST POPULAR ARTICLES
1-)
Complainers versus non-complainers: a multi-national investigation of individual and situational influences on customer complaint behaviourP Sharma, R Marshall, P Alan Reday, W NaJournal of Marketing Management 26 (1-2), 163-180, 20101062010
2-)
An interdisciplinary approach to assessing the characteristics and sales potential of modern salespeoplePA Reday, R Marshall, A ParasuramanIndustrial Marketing Management 38 (7), 838-844, 2009382009
3-)
Internet‐enabled youth and power in family decisionsR Marshall, PA RedayYoung Consumers 8 (3), 177-183, 2007222007
4-)
Response-time measurement of group purchasing-decision power structuresR Marshall, PA Reday, N Woonbong, SS AgrawalJournal of Business Research 60 (7), 711-719, 200782007
5-)
Study tour objective: Experiential learning in developing entry level international business peopleP Reday, RW CountsInternational Journal of Business Research 13 (3), 137-142, 201362013
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