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Philip Crowther
Sheffield Hallam University - Sheffield / United Kingdom
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AD Scientific Index ID: 1369022
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Philip Crowther's MOST POPULAR ARTICLES
1-)
Marketing event outcomes: from tactical to strategicP CrowtherInternational Journal of Event and Festival Management 2 (1), 68-82, 20111152011
2-)
Value-creation space: The role of events in a service-dominant marketing paradigmP Crowther, L DonlanJournal of Marketing Management 27 (13-14), 1444-1463, 20111142011
3-)
Strategic application of eventsP CrowtherInternational Journal of Hospitality Management 29 (2), 227-235, 2010812010
4-)
Strategic event creationL Sharples, P Crowther, D May, C OreficeGoodfellow Publishers Ltd, 2014522014
5-)
Marketing space: a conceptual framework for marketing eventsP CrowtherThe Marketing Review 10 (4), 369-383, 2010522010
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