Pooja Rastogi

Pooja Rastogi

Institute of Management Studies Ghaziabad - Ghaziabad / India
Business & Management / Marketing
AD Scientific Index ID: 4800936
इंस्टीट्यूट ऑफ मैनेजमेंट स्टडीज गाजियाबाद
person_outline Pooja Rastogi's MOST POPULAR ARTICLES
1-) Direct and moderating influence of perceived fit, risk and parent brand trust on brand extension success of a personal care brand in India V Tripathi, P Rastogi, S Kumar Global Business Review 19 (6), 1681-1692, 2018 62018
2-) Effect of Brand Extensions on Parent BrandP RastogiGlobal Journal of Commerce & Management Perspective 1 (1), 29-33, 201262012
3-) A Study on the Effect of COVID Pandemic on E-Banking Services AdoptionR Kaushik, S VakeelTurkish Journal of Computer and Mathematics Education 11 (2), 650-660, 202022020
4-) A Study on Student’s Attitudes and Driven Tools towards Mobile Learning in Higher Education with Special Reference to NCRP Rastogi, S Tyagi, S ShahAnnals of the Romanian Society for Cell Biology, 374–391, 20212021
5-) Unveiling Contemporary Dimensions Of Brand Revitalization Through Systematic Literature Review And Thematic AnalysisV Tripathi, P Rastogi, T ChandraIlkogretim Online - Elementary Education Online, http://ilkogretim-online …, 20202020