Pradeep Bhardwaj

Pradeep Bhardwaj

University of Central Florida - Orlando / United States
Business & Management / Marketing
AD Scientific Index ID: 1849568
person_outline Pradeep Bhardwaj's MOST POPULAR ARTICLES
1-) When and how is corporate social responsibility profitable? Journal of Business Research 84, 206-219, 2018
2-) Delegating pricing decisions Marketing science 20 (2), 143-169, 2001
3-) When not all conflict is bad: Manufacturing-marketing conflict and strategic incentive design Management Science 50 (4), 489-502, 2004
4-) Buyer-initiated vs. seller-initiated information revelation Management Science 54 (6), 1104-1114, 2008
5-) Aligning marketing and sales in multi-channel marketing: Compensation design for online lead generation and offline sales conversion Journal of Business Research 105, 293-305, 2019