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Praveen Aggarwal
University of Minnesota Duluth - Duluth / United States
Business & Management / Marketing
AD Scientific Index ID: 4663455
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Praveen Aggarwal's MOST POPULAR ARTICLES
1-)
Scarcity messages Journal of Advertising 40 (3), 19-30, 2011
2-)
Social loafing on group projects: Structural antecedents and effect on student satisfaction Journal of marketing education 30 (3), 255-264, 2008
3-)
Who is the fairest of them all? An attributional approach to price fairness perceptions Journal of Business Research 56 (6), 453-463, 2003
4-)
Strategic brand alliances: implications of ingredient branding for national and private label brands Journal of product & brand management 9 (4), 214-228, 2000
5-)
Salesperson empathy and listening: Impact on relationship outcomes Journal of Marketing Theory and Practice 13 (3), 16-31, 2005
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