Preeti Narwal

Preeti Narwal

Indian Institute of Management Kashipur - Kashipur / India
Others
AD Scientific Index ID: 5496934
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person_outline Preeti Narwal's MOST POPULAR ARTICLES
1-) How consumers form product quality perceptions in absence of fixed posted prices: Interaction of product cues with seller reputation and third-party reviewsP Narwal, JK NayakJournal of Retailing and Consumer Services 52, 101924, 2020392020
2-) How consumers respond to social norms: an evidence from pay-what-you-want (PWYW) pricingP Narwal, JK NayakJournal of Consumer Marketing, 2019252019
3-) Assessing Customers\' Moral Disengagement from Reciprocity Concerns in Participative PricingP Narwal, JK Nayak, S RaiJournal of Business Ethics, 1-18, 2021192021
4-) Investigating relative impact of reference prices on customers’ price evaluation in absence of posted prices: a case of Pay-What-You-Want (PWYW) pricingP Narwal, JK NayakJournal of Revenue and Pricing Management, 1-14, 2019162019
5-) Individual differences and moral disengagement in Pay-What-You-Want pricingP Narwal, S RaiJournal of Business Research 149, 528-547, 2022122022