Quynh Hoa Le

Quynh Hoa Le

Thu Dau Mot University - Thu Dau Mot / Vietnam
Economics & Econometrics / Economics
AD Scientific Index ID: 4926931
Thu dau về phía trường đại học
person_outline Quynh Hoa Le's MOST POPULAR ARTICLES
1-) Customer brand co-creation on social media: a systematic reviewQH Le, LP Tan, TH HoangMarketing Intelligence & Planning, 2022132022
2-) Effects of EVFTA on Vietnam’s apparel exports: An application of WITS-SMART simulation modelVT Thu, LQ Hoa, HT HằngJournal of Asian Business and Economic Studies 25 (S02), 04-28, 2019112019
3-) Promoting university brand through student co-creation behaviors: the role of online brand postsTT Vo, QH Le, LNK DuongJournal of Trade Science, 202432024
4-) Brand posts and brand co-creation in higher education communities: a social communication process theoryQH Le, LP Tan, TH HoangJournal of Marketing for Higher Education, 202342023
5-) Implementing Eco-Friendly Export Business Strategy Towards Sustaining Supply Chain Coordination and Competitive Advantage: Evidence from Vietnam’s Seafood Processing FirmsB Do, U Nguyen, C D’Souza, TH Hoang, QH Le, N NguyenEnvironmental Sustainability in Emerging Markets, 95-126, 202232022