R Kenneth Teas

R Kenneth Teas

Iowa State University - Ames / United States
Business & Management / Marketing
AD Scientific Index ID: 1419058
person_outline R Kenneth Teas's MOST POPULAR ARTICLES
1-) Expectations, performance evaluation, and consumers’ perceptions of qualityRK TeasJournal of marketing 57 (4), 18-34, 199335471993
2-) Expectations as a comparison standard in measuring service quality: an assessment of a reassessmentRK TeasJournal of marketing 58 (1), 132-139, 199415091994
3-) The effects of extrinsic product cues on consumers’ perceptions of quality, sacrifice, and valueRK Teas, S AgarwalJournal of the Academy of marketing Science 28 (2), 278-290, 200014172000
4-) Perceived value: mediating role of perceived riskS Agarwal, RK TeasJournal of Marketing theory and Practice 9 (4), 1-14, 20017852001
5-) Consumer expectations and the measurement of perceived service qualityRK TeasJournal of professional services marketing 8 (2), 33-54, 19935061993