Rahila Aziz

Rahila Aziz

Prince of Songkla University - Songkhla / Thailand
Business & Management / Marketing
AD Scientific Index ID: 5397547
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person_outline Rahila Aziz's MOST POPULAR ARTICLES
1-) Brand hate: A literature review and future research agendaR Aziz, Z RahmanEuropean Journal of Marketing 56 (7), 2014-2051, 2022472022
2-) The process of severe brand hate: a conceptual frameworkR Aziz, Z RahmanAMA Winter Academic Conference 34, 20232023