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Rajesh Chandy
London Business School - London / United Kingdom
Business & Management / Marketing
AD Scientific Index ID: 1131048
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Rajesh Chandy's MOST POPULAR ARTICLES
1-)
Organizing for radical product innovation: The overlooked role of willingness to cannibalizeRK Chandy, GJ TellisJournal of marketing research 35 (4), 474-487, 199821051998
2-)
Consumer cocreation in new product developmentWD Hoyer, R Chandy, M Dorotic, M Krafft, SS SinghJournal of service research 13 (3), 283-296, 201020082010
3-)
The incumbent\'s curse? Incumbency, size, and radical product innovationRK Chandy, GJ TellisJournal of marketing 64 (3), 1-17, 200021322000
4-)
Radical innovation across nations: The preeminence of corporate cultureGJ Tellis, JC Prabhu, RK ChandyJournal of marketing 73 (1), 3-23, 200914392009
5-)
Sources and financial consequences of radical innovation: Insights from pharmaceuticalsAB Sorescu, RK Chandy, JC PrabhuJournal of marketing 67 (4), 82-102, 20038892003
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