Rania B Mostafa

Rania B Mostafa

Al Ain University - Al Ain / United Arab Emirates
Business & Management / Marketing
AD Scientific Index ID: 2040898
جامعة العين للعلوم و التكنولوجيا
person_outline Rania B Mostafa's MOST POPULAR ARTICLES
1-) Brand experience and brand loyalty: is it a matter of emotions?RB Mostafa, T KasamaniAsia Pacific Journal of Marketing and Logistics, 20201332020
2-) Mobile banking service quality: a new avenue for customer value co-creationRB MostafaInternational Journal of Bank Marketing 38 (5), 1107-1132, 20201352020
3-) Antecedents and consequences of chatbot initial trustRB Mostafa, T KasamaniEuropean Journal of Marketing 56 (6), 1748-1771, 20221492022
4-) Corporate Image A Service Recovery PerspectiveRB Mostafa, CR Lages, HA Shabbir, D ThwaitesJournal of Service Research 18 (4), 468-483, 20151462015
5-) A road to empowerment: social media use by women entrepreneurs in EgyptS Beninger, H Ajjan, RB Mostafa, VL CrittendenInternational Journal of Entrepreneurship and Small Business 27 (2-3), 308-332, 20161142016