Rasha Hammad

Rasha Hammad

Cairo University - Giza / Egypt
Business & Management / Business Administration
AD Scientific Index ID: 5783898
جامعة القاهرة
person_outline Rasha Hammad's MOST POPULAR ARTICLES
1-) Entrepreneurial marketing strategy, institutional environment, and business performance of SMEs in EgyptHM Adel, AA Mahrous, R HammadJournal of Entrepreneurship in Emerging Economies 12 (5), 727-746, 20201132020
2-) Employer image, corporate image and organizational attractiveness: the moderating role of social identity consciousnessRAA Younis, R HammadPersonnel Review 50 (1), 244-263, 20201012020
3-) The Role of Digital Platforms in Women’s Entrepreneurial Opportunity Process: Does Online Social Capital Matter?R Hammad, R El NaggarHuman Behavior and Emerging Technologies 2023 (1), 5357335, 2023112023
4-) The influence of organisational climate and cognitive style on entrepreneurial behaviour in large sized organisations and the mediating roles of self-efficacy and perceived …F Hammad, R HammadUniversity of Hull, 201162011
5-) Determinants of online social entrepreneurs’ brand loyalty: a value creation modelRAA ElNaggar, R HammadInternational Review on Public and Nonprofit Marketing 21 (1), 155-176, 202412024