Rebecca Dolan

Rebecca Dolan

University of Adelaide - Adelaide / Australia
Business & Management / Marketing
AD Scientific Index ID: 53543
Adelaide University
person_outline Rebecca Dolan's MOST POPULAR ARTICLES
1-) Social media engagement behaviour: a uses and gratifications perspectiveR Dolan, J Conduit, J Fahy, S GoodmanJournal of Strategic Marketing 24 (3-4), 261-277, 20167002016
2-) The role of social media content format and platform in users’ engagement behaviorH Shahbaznezhad, R Dolan, M RashidiradJournal of Interactive Marketing, 20207002020
3-) Social Media Engagement Behavior: A Framework for Engaging Customers through Social Media ContentR Dolan, J Conduit, C Frethey-Bentham, J Fahy, S GoodmanEuropean Journal of Marketing, 20196832019
4-) Complaining practices on social media in tourism: A value co-creation and co-destruction perspectiveR Dolan, Y Seo, J KemperTourism Management 73, 35-45, 20193152019
5-) Artificial intelligence in customer-facing financial services: a systematic literature review and agenda for future researchJK Hentzen, A Hoffmann, R Dolan, E PalaInternational Journal of Bank Marketing 40 (6), 1299-1336, 20221872022