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Rebecca K Ratner
University of Maryland - College Park / United States
Business & Management / Marketing
AD Scientific Index ID: 1292653
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Rebecca K Ratner's MOST POPULAR ARTICLES
1-)
The impact of private versus public consumption on variety-seeking behavior Journal of Consumer research 29 (2), 246-257, 2002
2-)
Choosing less-preferred experiences for the sake of variety Journal of consumer research 26 (1), 1-15, 1999
3-)
Consumer control and empowerment: a primer Marketing Letters 13, 297-305, 2002
4-)
The disparity between the actual and assumed power of self-interest. Journal of personality and social psychology 74 (1), 53, 1998
5-)
The norm of self-interest and its effects on social action. Journal of personality and social psychology 81 (1), 5, 2001
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