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Rebecca Vanmeter
Ball State University - Muncie / United States
Business & Management / Marketing
AD Scientific Index ID: 836550
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Rebecca Vanmeter's MOST POPULAR ARTICLES
1-)
Generation Y’s ethical ideology and its potential workplace implicationsRA VanMeter, DB Grisaffe, LB Chonko, JA RobertsJournal of business ethics 117 (1), 93-109, 20132612013
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Of “likes” and “pins”: The effects of consumers\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\' attachment to social mediaRA VanMeter, DB Grisaffe, LB ChonkoJournal of Interactive Marketing 32, 70-88, 20151922015
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Serving first for the benefit of others: Preliminary evidence for a hierarchical conceptualization of servant leadershipDB Grisaffe, R VanMeter, LB ChonkoJournal of Personal Selling & Sales Management 36 (1), 40-58, 20161472016
4-)
Don\'t just “Like” me, promote me: How attachment and attitude influence brand related behaviors on social mediaR VanMeter, HA Syrdal, S Powell-Mantel, DB Grisaffe, ET NessonJournal of Interactive Marketing 43 (1), 83-97, 20181712018
5-)
What’s done in the dark will be brought to the light: effects of influencer transparency on product efficacy and purchase intentionsPJ Woodroof, KM Howie, HA Syrdal, R VanMeterJournal of Product & Brand Management 29 (5), 675-688, 20201232020
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