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Reema Frooghi
Iqra University Karachi - Karachi / Pakistan
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AD Scientific Index ID: 4374710
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Reema Frooghi's MOST POPULAR ARTICLES
1-)
Internet banking in Pakistan: An extended technology acceptance perspectiveS Afshan, A Sharif, N Waseem, R FrooghiInternational Journal of Business Information Systems 27 (3), 383-410, 2018592018
2-)
Impact of human resource management practices on teachers’ performance: A mediating role of monitoring practicesSN Waseem, R Frooghi, S AfshanJournal of Education and Social Sciences 1 (2), 31-55, 2013442013
3-)
Switching behaviour of young adults in cellular service industry: an empirical study of PakistanW Aslam, R FrooghiGlobal Business Review 19 (3), 635-649, 2018422018
4-)
Effect of offline parent brand dimension on online trust, satisfaction and loyalty: In context of newspaper industryR Frooghi, SN Waseem, S Afshan, Z ShahJournal of Management Sciences 2 (2), 223-254, 2015442015
5-)
Impact of brand equity drivers on purchase intention: A moderating effect of entrepreneurial marketingM Raza, R Frooghi, SHB Abd Rani, MA QureshiSouth Asian Journal of Management Sciences 12 (1), 69-92, 2018332018
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