Risto Moisio

Risto Moisio

California State University Long Beach - Long Beach / United States
Business & Management / Marketing
AD Scientific Index ID: 860953
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person_outline Risto Moisio's MOST POPULAR ARTICLES
1-) Between mothers and markets: Constructing family identity through homemade food Journal of consumer culture 4 (3), 361-384, 2004
2-) Productive consumption in the class-mediated construction of domestic masculinity: Do-it-yourself (DIY) home improvement in men's identity work Journal of Consumer Research 40 (2), 298-316, 2013
3-) Making contexts matter: Selecting research contexts for theoretical insights Handbook of qualitative research methods in marketing, 2006
4-) Questing for well-being at Weight Watchers: The role of the spiritual-therapeutic model in a support group Journal of Consumer Research 36 (5), 857-875, 2010
5-) Extending the dramaturgical framework in marketing: Drama structure, drama interaction and drama content in shopping experiences Journal of Consumer Behaviour: An International Research Review 4 (4), 246-256, 2005