Robert Spencer

Robert Spencer

Kedge Business School - - / France
Business & Management / Marketing
AD Scientific Index ID: 4607898
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person_outline Robert Spencer's MOST POPULAR ARTICLES
1-) Market practices and forms: introduction to the special issueL Araujo, H Kjellberg, R SpencerMarketing theory 8 (1), 5-14, 20083062008
2-) Sustainable procurement: Past, present and futureH Walker, J Miemczyk, T Johnsen, R SpencerJournal of Purchasing and Supply Management 18 (4), 201-206, 20122642012
3-) The transition from products to solutions: External business model fit and dynamicsFNH Ferreira, JF Proença, R Spencer, B CovaIndustrial Marketing Management 42 (7), 1093-1101, 20131372013
4-) Shaping exchanges, building marketsS Geiger, H Kjellberg, R SpencerConsumption Markets & Culture 15 (2), 133-147, 20121542012
5-) The key accountization of the firm: A case studyC Pardo, R Salle, R SpencerIndustrial Marketing Management 24 (2), 123-134, 19951151995