Rouxelle De Villiers

Rouxelle De Villiers

Auckland University of Technology - Auckland / New Zealand
Business & Management / Marketing
AD Scientific Index ID: 53918
person_outline Rouxelle De Villiers's MOST POPULAR ARTICLES
1-) The incorporation of soft skills into accounting curricula: preparing accounting graduates for their unpredictable futuresR De VilliersMeditari Accountancy Research, 20102892010
2-) Consumer brand enmeshment: Typography and complexity modeling of consumer brand engagement and brand loyalty enactmentsR De VilliersJournal of Business Research 68 (9), 1953-1963, 2015852015
3-) Elaboration of marketing communication through visual media: An empirical analysisSP John, R De\\\\\\\'VilliersJournal of Retailing and Consumer Services 54, 102052, 2020432020
4-) Seven principles to ensure future-ready accounting graduates–a model for future research and practiceR De VilliersMeditari Accountancy Research 29 (6), 1354-1380, 2021642021
5-) The effect of earnings per share categories on share price behavior: Some South African evidenceN Robbetze, R de Villiers, L HarmseJournal of Applied Business Research 33 (1), 141, 2017572017