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Ruby Lee
Florida State University - Tallahassee / United States
Business & Management / Strategic Management
AD Scientific Index ID: 1339115
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Ruby Lee's MOST POPULAR ARTICLES
1-)
Market-focused strategic flexibility: Conceptual advances and an integrative modelJL Johnson, RPW Lee, A Saini, B GrohmannJournal of the Academy of Marketing Science 31 (1), 74-89, 20035472003
2-)
Strategic responses to new technologies and their impact on firm performanceRP Lee, R GrewalJournal of Marketing 68 (4), 157-171, 20044252004
3-)
Systems collaboration and strategic collaboration: their impacts on supply chain responsiveness and market performanceD Kim, RP LeeDecision Sciences 41 (4), 955-981, 20102342010
4-)
Institutional open access at home and outward internationalizationSL Sun, MW Peng, RP Lee, W TanJournal of World Business 50 (1), 234-246, 20152592015
5-)
The influence of organic organizational cultures, market responsiveness, and product strategy on firm performance in an emerging marketY Wei, S Samiee, RP LeeJournal of the Academy of Marketing Science 42, 49-70, 20142552014
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