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Rudolf R Sinkovics
AD Scientific Index 2024
Business & Management / Business Administration
University of Auckland - Auckland / New Zealand
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Rudolf R Sinkovics's MOST POPULAR ARTICLES
1-)
The use of partial least squares path modeling in international marketingJ Henseler, CM Ringle, RR SinkovicsNew challenges to international marketing, 2009135102009
2-)
Can socio-demographics still play a role in profiling green consumers? A review of the evidence and an empirical investigationA Diamantopoulos, BB Schlegelmilch, RR Sinkovics, GM BohlenJournal of Business research 56 (6), 465-480, 200321252003
3-)
Enhancing the trustworthiness of qualitative research in international businessRR Sinkovics, E Penz, PN GhauriManagement International Review 48 (6), 689-714, 20089022008
4-)
Progressive focusing and trustworthiness in qualitative researchRR Sinkovics, EA AlfoldiManagement International Review 52 (6), 817-845, 20128392012
5-)
A critical look at the use of SEM in international business researchNF Richter, RR Sinkovics, CM Ringle, C SchlägelInternational marketing review 33 (3), 376-404, 20166402016
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