S Kalaiselvi

S Kalaiselvi

Vellalar College for Women - Erode / India
Economics & Econometrics / Accounting & Finance
AD Scientific Index ID: 4763742
महिलाओं के लिए वेलालार कॉलेज
person_outline S Kalaiselvi's MOST POPULAR ARTICLES
1-) Women investors\' perception towards investment-An empirical studyCG Desigan, S Kalaiselvi, L AnusuyaIndian Journal of Marketing 36 (4), 2006542006
2-) Indian Insurance Sector in 21st Century: An OutlookA VijayakumarGyan Publishing House, 200992009
3-) Brand loyalty of women consumers with respect to FMCGsDK Kamalaveni, S Rajalakshmi, S KalaiselviIndian Journal of Marketing 38 (9), 2008102008
4-) Women’s perception towards baby food with special reference to Erode townS Kalaiselvi, PM MohanaAsia Pacific journal of Marketing & management review, 49-58, 201392013
5-) BUYING DECISIONS OF MENS\'SHIRTS: SINGLE BRAND SHOW ROOMS Vs MULTI BRAND RETAIL OUTLETS PERSPECTIVEPPS DeviResearchers World 1 (1), 103, 201082010