Salomao Alencar De Farias

Salomao Alencar De Farias

Universidade Federal de Pernambuco - Quito / Brazil
Business & Management / Marketing
AD Scientific Index ID: 926979
Federal University of Pernambuco
person_outline Salomao Alencar De Farias's MOST POPULAR ARTICLES
1-) Modelagem de equações estruturais e satisfação do consumidor: uma investigação teórica e práticaSA Farias, RC SantosRevista de Administração Contemporânea 4, 107-132, 20002372000
2-) Store atmospherics and experiential marketing: A conceptual framework and research propositions for an extraordinary customer experienceSA de Farias, EC Aguiar, FVS MeloInternational Business Research 7 (2), 87, 20141692014
3-) Online engagement and the role of digital influencers in product endorsement on InstagramMJB Silva, SA Farias, MK Grigg, MLA BarbosaJournal of Relationship Marketing 19 (2), 133-163, 2020892020
4-) Internal Marketing (IM): a literature review and research propositions for service excellenceSA de FariasBrazilian Business Review 7 (2), 99-115, 2010992010
5-) Dimensões de riscos percebidos nas compras pela internetMH Kovacs, SA FariasRAE eletrônica 3, 2007732007