Saloni Diwan

Kurukshetra University - Kurukshetra / India

Others

AD Scientific Index ID: 5594007

कुरुक्षेत्र विश्वविद्यालय

Registration, Add Profile,
Premium Membership

Print Your Certificate

Saloni Diwan's MOST POPULAR ARTICLES

1-) Development of an empirical framework of customer loyalty in the mobile telecommunications sectorR Saroha, SP DiwanJournal of Strategic Marketing 28 (8), 659-680, 2020332020

2-) Development of empirically based customer-derived positioning typology in the automobile industrySP Diwan, BS BodlaJournal of Strategic Marketing 19 (6), 531-550, 2011332011

3-) Modelling customer satisfaction and customer loyalty in the frame of telecommunications industry: a reviewR Saroha, SP DiwanEuroMed Journal of Management 2 (1), 15-37, 2017102017

4-) Brand Positioning: The unbeatable weapon in present marketing scenarioSP Diwan, MK JainIndian Journal of Marketing 39 (4), 9-13, 2009102009

5-) Children influence on family purchase decisions across product categoriesC Arora, SP DiwanSN Business & Economics 2 (7), 67, 202282022

ARTICLES

Add your articles