Samuel Owusu-Mensah

Samuel Owusu-Mensah

Kumasi Technical University - Kumasi / Ghana
Business & Management / Marketing
AD Scientific Index ID: 4832806
Kumasi Mfiridwuma Sukuupɔn
person_outline Samuel Owusu-Mensah's MOST POPULAR ARTICLES
1-) Inventory management and the performance of listed manufacturing firms in GhanaR Yankah, F Osei, S Owusu-Mensah, PJ AgyapongOpen Journal of Business and Management 10 (5), 2650-2667, 2022182022
2-) The effect of brand name on customer loyalty in the mobile communication industry in GhanaA Yeboah, S Owusu-Mensah, W Nimsaah, N MensahBritish Journal of Marketing Studies 1 (3), 62-86, 2013182013
3-) Does Advertising Help Improve Consumer Purchasing Behavior toward Insurance Products?F Osei, FN Adjabeng, S Owusu-Mensah, A AtakoraOpen Journal of Social Sciences 10 (12), 39-59, 20222022
4-) The effect of corporate governance elements on employee performance: evident form ghanaian banking industryF Osei, R Yankah, J Agyapong, S Owusu-MensahTechnium Business and Management 2 (3), 6-22, 202232022
5-) The Effect of Celebrity Endorsement on Consumer Buying Behaviour in Kumasi MetropolisS Owusu-Mensah2014