Sarah Xiao

Sarah Xiao

Durham University - Durham / United Kingdom
Business & Management / Marketing
AD Scientific Index ID: 4364913
person_outline Sarah Xiao's MOST POPULAR ARTICLES
1-) Impulse buying: a meta-analytic reviewGR Iyer, M Blut, SH Xiao, D GrewalJournal of the academy of marketing science 48 (3), 384-404, 20202302020
2-) A multidisciplinary cognitive behavioural framework of impulse buying: a systematic review of the literatureSH Xiao, M NicholsonInternational Journal of Management Reviews 15 (3), 333-356, 20131882013
3-) Consumer revenge using the internet and social media: An examination of the role of service failure types and cognitive appraisal processesZMI Obeidat, SH Xiao, GR Iyer, M NicholsonPsychology & Marketing 34 (4), 496-515, 20171082017
4-) When online reviews meet virtual reality: Effects on consumer hotel bookingG Zeng, X Cao, Z Lin, SH XiaoAnnals of Tourism Research 81, 102860, 20201392020
5-) The interaction effects of online reviews, brand, and price on consumer hotel booking decision makingJ Wen, Z Lin, X Liu, SH Xiao, Y LiJournal of Travel Research 60 (4), 846-859, 20211142021