Sarangan Balachandran

Sarangan Balachandran

Eastern University of Sri Lanka - Batticaloa / Sri Lanka
Business & Management / Marketing
AD Scientific Index ID: 4937609
නැගෙනහිර විශ්ව විද්‍යාලය, ශ්‍රී ලංකාව
person_outline Sarangan Balachandran's MOST POPULAR ARTICLES
1-) The level of celebrity endorsement through television advertisementsB Sarangan, R SaranganInternational Journal of Research 3 (4), 430-442, 201652016
2-) The ımpact of engagement wıth socıal medıa marketıng on brand awarenessB Sarangan, VR RagelIndian Journal of Research in Management, Business and Social Sciences 2 (2 …, 201432014
3-) Fifty years of evolutionary trajectory of tourism industry regulations: a systematic literature reviewB Sarangan, CR Hewege, CR PereraAsia Pacific Journal of Tourism Research 27 (8), 781-806, 202212022
4-) Impact of urban heritage tourism on tourist satisfaction in Sri LankaA Shameem, B SaranganFaculty of Management and Commerce, South Eastern University of Sri Lanka., 201812018
5-) The Impact of Celebrity Endorsement through Television Advertisements on Intrinsic Motivation of Purchase IntentionB Sarangan1*