Saraphine S Pang

Saraphine S Pang

SK Telecom - Seoul / South Korea
Business & Management / Marketing
AD Scientific Index ID: 5072785
SK 통신
person_outline Saraphine S Pang's MOST POPULAR ARTICLES
1-) Investigating the use of multiple social networking services: A cross-cultural perspective in the United States and Korea KSII Transactions on Internet and Information Systems (TIIS) 9 (8), 3258-3275, 2015
2-) Influence of Low Endorser-Brand Congruence Asia-Pacific Advances in Consumer Research 2015, 40, 2015
3-) 모바일 환경에 속한 맞춤형 광고에 관한 수용자 연구S Pang한국방송학회 학술대회 논문집, 154-154, 20152015
4-) When Celebrities Become BrandsSM CHOI2015 The Association for Consumer Research Asia-Pacific Conference, 2015
5-) Technology Vs. Fashion Branded Wearable DevicesS Pang, S Kang, K Boo, SM ChoiACR Asia-Pacific Advances, 2015