Sebastiano Delre

Sebastiano Delre

Montpellier Business School - Montpellier / France
Business & Management / Entrepreneurship
AD Scientific Index ID: 925185
Grande Ecole de Commerce de Montpellier
person_outline Sebastiano Delre's MOST POPULAR ARTICLES
1-) Will it spread or not? The effects of social influences and network topology on innovation diffusionSA Delre, W Jager, THA Bijmolt, MA JanssenJournal of Product Innovation Management 27 (2), 267-282, 20103572010
2-) Diffusion dynamics in small-world networks with heterogeneous consumersSA Delre, W Jager, MA JanssenComputational and Mathematical Organization Theory 13 (2), 185-202, 20072852007
3-) Targeting and timing promotional activities: An agent-based model for the takeoff of new productsSA Delre, W Jager, THA Bijmolt, MA JanssenJournal of business research 60 (8), 826-835, 20072682007
4-) Simulating the cinema market: How cross‐cultural differences in social influence explain box office distributionsTLJ Broekhuizen, SA Delre, A TorresJournal of Product Innovation Management 28 (2), 204-217, 2011602011
5-) The effects of shared consumption on product life cycles and advertising effectiveness: the case of the motion picture marketSA Delre, TLJ Broekhuizen, THA BijmoltJournal of Marketing Research 53 (4), 608-627, 2016592016