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Seunghyun Kim
University of Arkansas Little Rock - Little Rock / United States
Business & Management / Marketing
AD Scientific Index ID: 5218621
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Seunghyun Kim's MOST POPULAR ARTICLES
1-)
Understanding ad avoidance on Facebook: Antecedents and outcomes of psychological reactanceS Youn, S KimComputers in Human Behavior 98, 232-244, 20191452019
2-)
Newsfeed native advertising on Facebook: young millennials’ knowledge, pet peeves, reactance and ad avoidanceS Youn, S KimInternational Journal of Advertising 38 (5), 651-683, 20191112019
3-)
Consumers’ responses to native vs. banner advertising: moderation of persuasion knowledge on interaction effects of ad type and placement typeS Kim, S Youn, D YoonInternational Journal of Advertising 38 (2), 207-236, 2019502019
4-)
People in E-Cigarette Ads Attract More Attention: An Eye-tracking StudyEM Stevens, AL Johnson, G Leshner, F Sun, S Kim, ELS Leavens, ...Tobacco Regulatory Science 6 (2), 105-117, 2020232020
5-)
Management of Journalism Transparency: Journalists’ perceptions of organizational leaders’ management of an emerging professional normPJ Gade, S Dastgeer, CC DeWalt, EL Nduka, S Kim, D Hill, K CurranInternational Journal on Media Management 20 (3), 157-173, 2018212018
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